BuzzBundle is a social media management tool that allows you to amplify your social media presence by coordinating multiple profiles across several different social networks. Create threads, spread announcements, reply to conversations on behalf of different people and create the impression that your product or company is the hottest topic on the internet. Email marketing is a tough industry with major players like MailChimp dominating the scene. However, while services like MailChimp focus only on email marketing, SendPulse differentiates itself by bringing a multi-channel marketing tool which allows you to interact with your users on multiple platforms. To help marketers save time and get more done, we've rounded up our top 99 online marketing tools for small businesses and big businesses alike. This huge list of marketing tools includes (almost!) every tool you’ll ever need to master (almost!) every aspect of a digital marketing campaign, from PPC and SEO to social to content and email marketing. Some tools are very specific, whereas others offer robust, diverse functionality. Some are free, others are not. Either way, you can check out the whole list, or skip to the section on the you’re most interested in: • • • • • PPC Tools 1. Google Ads Editor If you work on large campaigns or multiple campaigns in Google Ads (formerly known as AdWords) on a regular basis, you’ll need. The recently redesigned interface makes working in Google Ads Editor much easier, and the new suite of tools has almost everything a PPC marketer needs for bulk editing. Cost: FREE 2. Keyword Planner Google’s is a similarly essential tool. Although you need a Google Ads account to use it, the Keyword Planner isn’t just for PPC; it can help identify a wide range of keywords and associated data for uses in your Google Ads campaigns as well as content marketing and SEO. Cost: FREE 3. Bing Ads Editor With Bing Ads becoming an increasingly popular PPC platform, the is your all-in-one companion for managing your Bing Ads campaigns. Cost: FREE 4. Google Ads Scripts Many PPC marketers have discovered the power and flexibility of to help them automate tasks that would otherwise eat into their precious time. If you haven’t checked them out, maybe it’s time to give them a try! Cost: FREE 5. AdWords Performance Grader WordStream’s (which we ) performs a thorough PPC audit of your Google Ads account in 60 seconds or less, completely free. See what you’re doing right, and where you could improve, and see a greater return on your Google Ads investment. Cost: FREE 6. Bing Ads Intelligence Although Bing Ads has intentionally made its experience as similar to Google Ads as possible to help advertisers make the transition or run complementary campaigns, one area Bing excels in is its reporting functionality. The suite of tools offers some remarkable reporting, so if you’re serious about Bing Ads, be sure to explore Bing Ads Intelligence. Cost: FREE 7. Bing Ads Grader Like WordStream’s AdWords Performance Grader, but want to see how your Bing Ads account is doing? The WordStream will evaluate the strength of your Bing Ads account and provide step-by-step advice on how to improve. Cost: FREE 8. PPC Keyword Wrapper SEO Book’s offers a great deal of value to PPC marketers. Simply enter one or more keywords, then “wrap” them into groups according to match types such as broad, phrase, and exact – or all three! Cost: FREE 9. Google Trends Search trend data can be incredibly valuable to PPC marketers – so you can adjust campaigns to match seasonal demand – and is one of the best free sources of this information out there. Cost: FREE 10. Phrase Builder Need a ton of related keyword ideas in a hurry? Is a great tool for quickly generating related keyword lists based on your input criteria. Useful for building large lists of keywords. ![]() ![]() Cost: FREE 11. Analysis Toolpak for Excel Personally, I barely use Excel’s core functionality on any given day, but for power users, the Analysis Toolpak for Excel adds a whole bunch of additional features that are useful for PPC marketers hoping to wring even more out of their Excel workflow., then. Cost: FREE 12. Soovle Similar to Google Suggest – but with a lot more data – lets you see autocomplete suggestions instantly from not just Google, but several other sites including Wikipedia, Amazon, and YouTube. Very handy, but it’s worth noting that Google plans to cut off access to the autocomplete API in the near future, meaning Soovle will only be able to provide results for other search engines when this happens. Cost: FREE 13.
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March 2019
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